I’ve known Laura for years, so she was the ideal person to help us rethink our brand. She interviewed clients and prospects to understand their existing perceptions of our brand, then engaged with us to identify our ideal brand presence. From there, she put together a plan on how we can improve outcomes in an actionable, do-able way. Laura exceeded expectations! I have strong confidence in the plan she helped us build. So much, that I’m asking her to help in other parts of the business, as well! She’s truly amazing.
As a start-up, Laura has been an instrumental player on the Capturelife team, developing a strategic foundation for communicating consistently with our market. She’s our brand voice, our de facto marketing director, and she helped us secure and guide an incredible team to create a stunning new brand identity and website to better position us for growth.
Over the years, Olive & Company has worked with Laura as a lead strategist on brand platform and rebranding work for some of our keystone clients. She has an intuitive and thoughtful approach in her process that helps the client bring focus to their brand. Her years of experience working with a variety of complex clients enables her work to flow effortlessly and with a level of confidence that is contagious with clients. We appreciate any opportunity where we are able to partner with Laura and highly recommend her to any company looking to take their brand, and their business, to the next level.
I had a unique opportunity to re-name and rebrand my business and I wanted to get it right. Laura and her team led us through a smart creative process that kept us engaged and involved – identifying our unique value to the market, developing a stellar new name and brand identity, and advising us on opportunities to engage more powerfully with our clients and prospects. We now have an invigorated brand that is creating a stronger impression in our core markets, and the toolkit to manage it moving forward.
Laura is an absolute pleasure to work with. Her broad range of experience and insights inform her work in refreshing ways. She pays tremendous attention to detail while always keeping the big picture in mind. Laura’s calm and unflappable manner is a welcome asset to any team. Working with Laura you’ll find that she listens well, interprets and comes back with solutions that are well thought out and spot-on.
Laura is an excellent listener! She helped me identify my market and create the perfect image for my new company. She is the consummate professional who works well on a team and delivers on time. She gives her opinions diplomatically and provided me with much needed direction when I needed it. I will continue to use her services as I fine tune and continue to create. I highly recommend Laura and am happy to talk with anyone who is considering her services.